While rival phonemakers and wireless-service providers have lined up to take on iPhone, ?whizzy technology won?t be enough to beat Apple,? report Cliff Edwards and Bruce Einhorn (businessweek.com). ?What?s made the iPhone a hit is its smooth integration of hardware and software and its easy operation. The device weaves together a wide array of computer-like functions in a way that even technophobes can master in minutes.?

	Read more at Apple HotNews
	www.businessweek.com/magazine/content/08_15/b4079051548530.htm