ZapMedia Services has filed a patent infringement lawsuit against Apple over iTunes and its related media players such as the iPod. According to ZapMedia, the suit comes after multiple attempts to resolve its concerns with Apple, including offering Zap?s patents for license. In question are U.S. Patent Numbers 7,020,704 and 7,343,414, each of which is entitled ?System and method for distributing media assets to user devices via a portal?

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